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Serbia held the first round of its 2004 elections for President of Serbia on Sunday, 13 June 2004, and the second round on Sunday, 27 June 2004. Boris Tadić, the pro-western Democratic Party's candidate, was the eventual victor. The Democratic Party formed part of the Democratic Opposition of Serbia during the 2000 elections, and played a key role in ousting former President Slobodan Milo?ević.
The surprise of this election was success made by wealthiest businessman in Serbia Bogoljub Karić. Government's candidate Dragan Maršićanin finished on 4th place which opened the question of new parliamentary elections in Serbia.
In second round democratic candidate Boris Tadić gained support of every government party as well as Bogoljub Karić.
| Registered Voters | 6,532,263 | 100% |
| Total | 3,119,087 | 47.7% |
| Valid | 3,081,040 | 98.8% |
| Invalid | 38,047 | 1.2% |
| Candidate | Party | Votes | % |
|---|---|---|---|
| Boris Tadić | Democratic Party | 852.230 | 27.3 |
| Tomislav Nikolić | SRS | 939.695 | 30.1 |
| Bogoljub Karic | BK | 602.342 | 19.3 |
| Dragan Marsicanin | DSS, Government | 413.935 | 13.3 |
| Ivica Dacic | SPS | 112.405 | 3.6 |
| Jelisaveta Karadjordjevic | IzLS | 63.991 | 2.1 |
| Milovan Drecun | PS | 17.414 | 0.6 |
| Vladan Batic | DHSS | 16.338 | 0.5 |
| Borislav Pelevic | SSJ | 13.878 | 0.4 |
| Branislav Ivkovic | SNS | 12.672 | 0.4 |
| Ljiljana Arandjelovic | JS | 10.246 | 0.3 |
| Marjan Risticevic | NSS | 9.513 | 0.3 |
| Dragan Djordjevic | SDS | 5.193 | 0.2 |
| Zoran Milinkovic | PD | 5.030 | 0.2 |
| Mirko Jovic | NRS | 4.288 | 0.1 |
| Total | 6,532,263 | 3,117,339 | 47.6 |
The second round took place on Sunday 27 June 2004.
Boris Tadic got the support of G17 Plus, Nova Srbija, SPO, Bogoljub Karic and Democratic Party of Serbia.
| Registered Voters | 6,532,940 | 100% |
| Total | 3,159,194 | 48.7% |
| Valid | 3,115,596 | 98.7% |
| Invalid | 42,975 | 1.3% |
| Candidate | Party | Votes | % |
|---|---|---|---|
| Boris Tadić | Democratic Party | 1,681,528 | 53.2 |
| Tomislav Nikolić | Serbian Radical Party | 1,434,068 | 45.4 |
| Total | 6,532,940 | 3,180,682 | 48.7 |
Boris Tadić became the new President of Serbia.