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Froot Loops (pronounced Fruit Loops) is the name of a famous brand of cereal, produced in the United States by Kellogg's. Popular in many countries, these cereals are artificially colored to represent each different flavor that Froot Loops are produced in.
The cereal uses a promotion character, a British toucan named Toucan Sam. The character has become famous in many of the countries where the cereal is consumed.
Along with the normal Froot Loops cereal, Kellogg's offers Froot Loops 1/3 Less Sugar, and Marshmallow Froot Loops?.
The cereal is not to be confused with Fruityloops, a computer program used to create music from music loops.